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Vertical by Vertical · Operator-Led · Live in Education

Purpose-built AI for industries the world actually runs on.

Built the way each one works — not retrofitted from generic AI. Live in education. More shipping.

Founder's Operator Track Record
15+
Years Gulf Execution
250K+
Drivers Onboarded
$2B+
GMV Built
5
Countries Launched
$400M+
Capital Deployed
Education · Live Alumni Engagement Donor Pipeline School Operations Logistics · Building Dispatch & Fleet Hospitality · Next Guest & Kitchen Ops Healthcare · Horizon Compounding Data Education · Live Alumni Engagement Donor Pipeline School Operations Logistics · Building Dispatch & Fleet Hospitality · Next Guest & Kitchen Ops Healthcare · Horizon Compounding Data
What We Build
AI built for an industry — not adapted to it.

Pick a vertical. Go all in. Build what runs it.

Vertical Discovery

Inside the industry. Workflows, edges, regulators — understood before code.

Purpose-Built Systems

Domain data, agents, interfaces. Infrastructure operators rely on.

Embedded Deployment

Engineers and operators side by side. In contact with the work.

Vertical Flywheel

Each customer sharpens the next. The data layer compounds.

Our Verticals
Education first. The next industries close behind.

One at a time. All in.

Flagship Vertical Live

Education

Your alumni. Found.

Schools lose 90% of their alumni. We bring them back. AI finds them. They verify themselves. The spreadsheet becomes a living community — and a living donor base.

Live as AlumniFinder — our first vertical product.

Locate
Graduates surfaced across countries, classes, and careers.
Activate
Alumni verify themselves. The data stops decaying.
Compound
Donor pipeline, board reports, real engagement.
95%self-verified
4 wksto live
20+countries reached
Building

Logistics & Operations

Dispatch, fleet, last-mile. On 250K+ drivers of operating history.

Next

Hospitality & F&B

Guest, kitchen, multi-property. Where detail decides the experience.

Horizon

Healthcare & Financial Services

Regulated. High-stakes. Where generic AI can't go. We will.

How It Works
From conversation to live system. In weeks.

Three moves. Operator-led. Industry-shaped.

01

Discover the vertical

Inside the industry. Workflows, edge cases, regulators — understood before code.

02

Ship the system

Engineers and operators side by side. In contact with the work.

03

Compound the data

Each customer sharpens the next. The data layer compounds.

The Thesis
Horizontal AI plateaus. Vertical AI is just starting.

The next surface area lives inside specific industries. That's where we go.

Vertical by vertical. Until every industry has the AI it deserves.

Work With Us
Operator Background
Built by people who've actually run the work.

Founded by Zeid Hreish — Uber Saudi Arabia, CloudKitchens MENA, Nash AI EMEA. 15 years of operator instinct in every system we ship.

Uber
Built Saudi & Gulf operations from zero.
250K+ drivers$2B GMV
CloudKitchens
First MENA hire. Dark-kitchen infrastructure across 5 countries.
50+ locations$400M deployed
Nash
Last-mile delivery infrastructure across EMEA.
EMEA launchEnterprise SaaS
Deloitte & AT Kearney
Government transformations and sovereign fund mandates, Gulf-wide.
$3B+ deals
Recent Advisory
Archer Aviation
eVTOL air taxi. First flights outside the US — Abu Dhabi.
$5B+ valuationUAE market
Our Habitas
Luxury hospitality across Saudi Arabia. AlUla flagship. NEOM next.
10+ propertiesAlUla flagship
Founder
Founder-led. Operator-built.

Engineers and operators side by side. Vertical by vertical.

ZH
Zeid Hreish
Founder & Principal

Built Uber Saudi Arabia to $2B GMV across 20+ cities. First MENA hire at CloudKitchens — dark-kitchen infrastructure in 5 countries. Regional GM EMEA at Nash AI. Earlier: Deloitte and AT Kearney on sovereign fund mandates across the Gulf.

LinkedIn ↗
Get in Touch
Have a vertical that needs purpose-built AI? Tell us about it.

If there's a fit, we'll come back in 48 hours with a point of view on your industry — not a pitch.

48-hour reply. A point of view on your industry — not a pitch.
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