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15 Years of Gulf Execution · AI-Native Infrastructure

We Use AI to Build Tech for the MENA Region.

Most companies entering the Gulf fail not from lack of ambition — but lack of infrastructure. Z1 Ops provides the operational systems, AI tooling, and on-the-ground operator network to get you built, launched, and scaling in the UAE and Saudi Arabia faster than anyone else.

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15+
Years Gulf Execution
250K+
Drivers Onboarded
$2B+
GMV Built
5
Countries Launched
$400M+
Capital Deployed
MENA Market Entry Consumer Operations AI Infrastructure Regulatory Navigation Gulf Scaling Supply Chain Automation MENA Market Entry Consumer Operations AI Infrastructure Regulatory Navigation Gulf Scaling Supply Chain Automation
What We Build
AI-native infrastructure for companies scaling in MENA.

We build the systems, tools, and operational layers companies need to launch and scale across the UAE, Saudi Arabia, and the broader MENA region. Every engagement feeds our proprietary data layer — market playbooks, operator performance, regulatory patterns — making each build faster and sharper than the last.

MENA Market Entry

Entity formation, licensing, regulatory clearance, and go-to-market strategy — mapped and executed in weeks, not months. We've done it across UAE, KSA, Jordan, and Egypt. You skip the learning curve.

Ops Infrastructure

Vetted supplier networks, logistics partners, payment rails, and back-office systems — pre-built and shared across our portfolio. Each company we onboard gets infrastructure that already works.

AI Tooling & Automation

We build custom AI agents for the ops work that slows companies down: Arabic document processing, compliance tracking, demand forecasting, onboarding automation. Tools built for the Gulf, not adapted from elsewhere.

Regional Leadership

We're selective by design — we embed deeply with every partner. For the right company, we take full P&L ownership as interim or fractional Regional GM, with skin in the outcome.

How It Works
From conversation to launch — in weeks.

We don't hand you a framework and disappear. Every engagement follows the same four-phase process — built around speed, clarity, and real execution.

01

Discovery

We learn your business, your market, and what winning looks like. One week. No decks — just direct conversation and a clear-eyed assessment.

02

Blueprint

Custom market entry plan: entity structure, licensing path, ops infrastructure, tech stack, and a realistic timeline with milestones you can hold us to.

03

Execution

We build alongside you — not from the outside. Embedded operators, AI tooling, and a network already in place so you're not starting from zero.

04

Scale

What we learn with you feeds every company that comes after. Your wins become shared infrastructure. The flywheel keeps getting faster.

Why Z1 Ops
Not consulting. Not a hire. Something different.

Traditional approaches to MENA expansion are either too slow, too expensive, or too disconnected from real operations. We're built differently.

Z1 Ops Traditional Consulting Hiring a COO
Embedded in your team
AI-native tooling
Pre-built operator network
MENA-specific expertise Sometimes Sometimes
Speed to launch Weeks Months Months
Skin in the outcome
Cost structure Engagement-based $$$$ $$$$+ overhead
The Opportunity
The largest consumer market buildout in modern history.

The UAE and Saudi Arabia are undergoing a structural transformation. Trillions are being deployed in consumer, tech, and physical infrastructure. The companies that win here will be the ones that build real operational foundations — not the ones that show up with a slide deck.

$600B+
MENA consumer market by 2030
$45B+
Consumer spending across UAE & KSA
300K
New hotel rooms built by 2030 in KSA
45M+
Young MENA consumers under 30
2034
FIFA World Cup across 5 KSA cities
MENA Consumer Market — Growth Trajectory
2020
~$250B
2022
~$340B
2024
~$440B
2030
$600B+

Z1 Ops exists to help you build to win in this market — with the operator network, AI tooling, and execution infrastructure to move faster than the competition.

Work With Us
Sources: MEED, Saudi Gazette, Bloomberg, 2024–2025
Track Record
Built before. Building again.

Founded by Zeid Hreish — Regional GM at Uber Saudi Arabia, founding hire at CloudKitchens MENA, and Regional GM EMEA at Nash AI. 15 years of hands-on execution across the Gulf, not consulting from the outside. Every company we work with builds on what came before.

Uber
Built the entire Saudi & Gulf operation from zero. Teams, ops, market launches.
250K+ drivers$2B GMV
CloudKitchens
First MENA hire. Dark-kitchen infrastructure across 5 countries from scratch.
50+ locations$400M deployed
Nash
Last-mile delivery infrastructure across EMEA. Platform partnerships, enterprise sales, multi-market ops.
EMEA launchEnterprise SaaS
Deloitte & AT Kearney
Strategy consulting. Government transformations, sovereign fund partnerships, Gulf-wide.
$3B+ deals
Selected Clients
Archer Aviation
eVTOL air taxi preparing UAE commercial launch. First test flights outside the US in Abu Dhabi.
$5B+ valuationUAE market
Our Habitas
Experiential luxury hospitality across Saudi Arabia. AlUla flagship, NEOM pipeline.
10+ propertiesAlUla flagship
The Team
Operators, not advisors.

Every person we bring into an engagement has built something real in the Gulf. No generalists, no fresh graduates with strategy frameworks. People who've been in the room.

ZH
Zeid Hreish
Founder & Principal

Regional GM who built Uber Saudi Arabia from launch to $2B GMV across 20+ cities. Founding hire at CloudKitchens MENA — launched dark-kitchen infrastructure across 5 countries. Regional GM EMEA at Nash AI. Earlier career at Deloitte and AT Kearney on sovereign fund and government transformation mandates across the Gulf.

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Ready to build in MENA?

We're selective by design — we embed deeply with every partner. If there's a fit, we'll schedule a call within 48 hours and come prepared with a point of view on your market.

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MENA Intelligence
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Occasional dispatches on market entry, AI infrastructure, and Gulf operations. No noise — just signal from operators who've done it.

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